Interact Quiz: How I’m Using it To Help My Clients & Build My E-mail List Faster

I created my first Interact Quiz and I’m sharing exactly how it’ll help both my clients and my e-mail list!

Create Your Own Interact Quiz, Here.

Interact reached out to me to see if I would be interested in creating a quiz for Coyote Brands and I jumped at the opportunity. I had heard the benefits of offering quizzes to potential clients, but had not taken the time to create one, yet.

Benefits of Adding a Quiz to My Content Marketing Plan

Some of the benefits of adding a Quiz to your website are:

  • Increase user engagement
  • Capture valuable lead information
  • Provide personalized user experiences
  • Generate shareable content
  • Improve website traffic and time on site
    (Source: Claude.ai)

In other words, a quiz can be a huge missing piece of my content marketing plan – and building my e-mail list is always on my mind as someone who has booked thousands of dollars in services from simple e-mails.

I’m a Showit web designer and I also coach entrepreneurs through something I call ‘Clarity Calls.’ Within the quiz, I’m able to link to my different services, courses, and clarity calls!

Not only will the potential clients who take my quiz be added to my e-mail list, but Interact allows you to connect to your e-mail marketing platform and add them to specific segments based on their answers! That way, if a quiz-taker is added to my Website segment, I know that they would benefit from having an SEO Optimized website that could help them get seen on Google!

For my Interact Quiz, I wanted it to benefit my website visitors in a big way.. I chose to create a quiz that would tell them which marketing strategies would be most aligned with their personality. You can take the quiz here to see how it works.

The quiz could inspire them to try a new marketing strategy like e-mail marketing, Pinterest, a new website, or ramping up their Social Media.

Creating my Interact Quiz

Creating my Interact Quiz took me about an hour of focused work. I chose one of their popular templates then edited the questions, answers, and images to fit my brand and goals.

It was easy to connect Interact with Flodesk, my e-mail marketing platform.

After creating the quiz, I chose to add an announcement bar on my Showit website so they can easily click and start the short quiz.

Should You Add Interact Quizzes to Your Marketing Plan?

Absolutely. Here are some facts (stolen from Interact) about quizzes that might convince you that it would be a game changer for your business:

  1. A creator add $500,000 ARR because of the new list growth from their quizzes.
  2. An author get a book deal because their quiz grew their list so much it gave them negotiating power to get the deal.
  3. An enterprise content marketing manager reach all-time high levels of engagement with their customer base and become known as an interactive content expert in their industry.
  4. An E-commerce brand grew overall sales by 9% in perpetuity by introducing a great product recommendation quiz.
  5. An author added quiz marketing to their strategy and quizzes quickly became one of their top drivers of SEO traffic.

I don’t know about you, but these stats absolutely sold me on adding an Interact Quiz to my website. I know that I’ve been losing on out on taking advantage of the traffic my site gets each month, but now I feel confident that I’ll be providing more value to visitors *and* building my e-mail list at the same time.

If you’re interested in adding a Quiz to your business, you can try INTERACT and let me know how you like it!

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